Thursday, 25 October 2012

Die hard Poster Analysis

The orginial poster, for the legendary Die hard starring well known actor Bruce Willis as with the first film, the action also takes place on Christimas Eve. The main character McClane is waiting for his wife to land at washington dulles international airport  when terrorists take over the air traffic control system. He must stop the terrorists before his wife's plane and several other incoming flights that are circling the airport run out of fuel and crashes. The poster is eye catching and appealing: just the main protagnist, John McClane looking towards the title heading in the poster. The taglines at the top of the poster connotates with blood and gory violence, also the release date is shown below the picture of willlis. The explosion behind Bruce Willis also connotes with neverending action or an introduction of another main villian and the tag line also creates an enigma which will draw people into watching the film.

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